Feature
Online store
Cashflow OS can turn the items in your TallyPrime books into a hosted shop at shop.cashflowos.in/your-shop. Customers browse, add to cart and check out as guests. Payment goes through your own payment gateway, or you take cash on delivery or agreed terms.
- A shop from your Tally items
- Guest checkout, no sign-up
- Paid to your own gateway
- Hide items or price on request
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Works with your TallyPrime14-day free trialJaipur team, call +91 70738 53555
Who it’s for
Who uses online store
- Local retailersRegular customers tap a link instead of messaging the order
- Wholesalers and distributorsSmall buyers order between salesman visits
- ShowroomsPart of the range online, big items as price on request
- Kitchenware and home storesEveryday items at fixed prices, delivered locally
- Stationery and office supply shopsOffices reorder the usual items from a link
- Spares and hardware shopsCustomers who know the part check price and order
- Pharma and FMCG stockistsRetailers order known products on agreed terms
- Specialist and gift shopsA small curated range shared on WhatsApp and Instagram
Pain → fix
The problems online store solves
What goes wrong without it, and what changes with Cashflow OS.
- The problemOrders come as WhatsApp texts and voice notes
Items, quantities and addresses arrive scattered across messages and calls.
With Cashflow OSA shop link with cart and guest checkoutCustomers pick items, add to cart and check out as guests, and each order gets an order page by link.
- The problemA website means a second product list
Someone has to keep the website's items and prices in step with Tally by hand.
With Cashflow OSThe shop is built from your Tally itemsProducts come from your Tally stock items, with the photos and display names you add in Cashflow OS.
Item photos and display names - The problemSome prices you would rather not publish
Large and custom items are priced per buyer, and a public number causes trouble.
With Cashflow OSMark items price on request, or hide themShow the product and let the customer ask, or keep packing and internal items off the shop entirely.
- The problemWorried about someone else holding your money
You want payments to come straight to your own account, on your own terms.
With Cashflow OSPayments through your own gateway, or CODCustomers pay through your business's own payment gateway, or the order is on cash on delivery or agreed terms.
- The problemBuyers just want to look first
Not everyone is ready to order; many only want to see the range.
With Cashflow OSShare a catalogue link for browsingFor buyers who negotiate every order, the online catalogue sends enquiries on WhatsApp instead of checkout.
Online catalogue - The problemStore sales and Tally drift apart
Orders taken online are never matched with the bills and stock in the books.
With Cashflow OSYour books stay in TallyThe store works on top of your Tally items; bill the order in Tally as usual, or from the app once writing is on.
Create Tally vouchers from your phone
What it does
What you can do with online store
A hosted shop at shop.cashflowos.in
How it works. Switch on the store and you get a shop at shop.cashflowos.in/your-shop. There is no hosting to buy and no website to build; share the link like any other.
- No separate website or hosting bill
- One link for WhatsApp status, bills and visiting cards
- Customers order from their phone
In practiceA kitchenware shop in Bhilwara shares its link, shop.cashflowos.in/ganeshkitchen, in its WhatsApp status and on every bill.
Products from Tally, with photos and names
How it works. Pick which Tally items appear. Each one shows the photos and customer-friendly display name you set in Cashflow OS, grouped by your Tally stock groups.
- Start with your top 50 to 100 items
- Display names that customers can search and read
- New Tally items can be added as photos come in
In practiceOut of 600 items, the owner puts 120 best sellers online first, each with a photo and a name like "Steel pressure cooker, 5 litre".
Control what customers see
How it works. Hide items that do not belong online, and mark large or negotiable items as price on request so customers ask instead of seeing a number.
- Packing and raw material kept off the shop
- Price on request for custom and bulk items
- Clearance stock shown while it lasts, then hidden
In practiceA furniture showroom shows 80 chairs and tables with prices and 15 modular wardrobes as price on request.
Guest checkout and an order page
How it works. Customers order as guests, without creating an account, and get an order page by link to see what they ordered. You see the order and fulfil it on your own terms.
- No sign-up form standing between buyer and order
- Order page link the customer can open again
- Cash on delivery or agreed terms for regular buyers
In practiceNeha Joshi orders a ₹2,450 pressure cooker and two ₹380 containers, ₹3,210 in all, on cash on delivery, and the shop delivers that evening.
Guide
Online store: the full guide
How it works day to day, who does what, and the points to watch.
What the online store is
Many local businesses want customers to be able to order without a phone call, but do not want a separate e-commerce system with its own product list to keep up to date. The Cashflow OS online store starts from what you already have: the stock items in Tally. You get a hosted shop at an address like shop.cashflowos.in/yourname. You do not need to buy hosting or build a website.
The shop shows the items you choose, with the photos and display names you have set in Cashflow OS. A customer can place an order as a guest, without creating an account, and gets an order page by link to look at what they ordered.
Who it suits
- Local retailers whose regular customers already message orders on WhatsApp and would happily tap a link instead.
- Wholesalers and distributors who want small buyers to see the range and order between salesman visits.
- Showrooms that want to show part of the range online and keep big-ticket items as price on request.
- Specialist shops such as stationery, kitchenware or spares, where customers know what they want and just need to see availability and price.
Our guide on online stores for local retailers discusses when this is worth the effort and when a WhatsApp catalogue is enough.
Controlling what customers see
Not every item in Tally belongs on a shop. Packing material, internal codes and slow items can be hidden. Items where the price depends on quantity or negotiation can be marked price on request, so the customer sees the product and asks, instead of seeing a number you would rather not publish.
| Item type | Suggested setting |
|---|---|
| Everyday items at a fixed price | Show with price |
| Large or customised items | Show, price on request |
| Raw material, packing, internal items | Hidden |
| Discontinued stock you are clearing | Show while stock lasts, then hide |
How payment works
Cashflow OS does not collect money for you. Payment on the store goes through your own payment gateway, the account your business holds with a payment provider, so the money goes to you on that provider's terms. Alternatively, an order can be on cash on delivery or on agreed terms, which is how many B2B buyers already work with you: order now, pay against the bill on credit.
Whatever the payment route, your books stay in Tally. GST, invoicing and stock remain where they always were, and the store works on top of them.
A worked example
A kitchenware shop in a mid-sized town has about 600 items in Tally. The owner hides 150 internal and packing items, marks 40 large appliances as price on request, and adds photos to the 120 best sellers first. She shares the link in her WhatsApp status and on the bill.
A customer orders a pressure cooker at ₹2,450 and two steel containers at ₹380 each, total ₹3,210, and chooses cash on delivery. The shop sees the order, packs it and delivers it the same evening. Another customer asks about a ₹38,000 chimney marked price on request, and the conversation moves to the phone, where the owner can offer installation and a better rate. The store did not replace selling; it gave customers a way to start.
Tips
- Start small. Put your top 50 to 100 items online with good photos rather than 2,000 items with none.
- Fix names first. Use display names customers understand; Tally codes do not sell. See item photos and display names.
- Keep stock honest in Tally. The store is built from your Tally items, so a clean stock book avoids selling what you do not have.
- Decide delivery rules before you share the link: area, minimum order, delivery charge.
- Tell regular buyers they can still order on credit on agreed terms.
What it does not do
- It does not take payments on your behalf; you use your own payment gateway, cash on delivery or agreed terms.
- It does not replace TallyPrime for invoicing, GST or stock.
- It does not handle courier booking. Where an e-way bill is needed, it is made against the Tally invoice, on the portal or from Cashflow OS on plans that include it.
- It is a hosted shop at shop.cashflowos.in, not a website on your own domain built from scratch.
This page is general information for Indian businesses, not tax, legal or financial advice. Rules and rates change — check the official portals or your CA before acting.
Set-up
Start using online store in 4 steps
Works on top of your TallyPrime — nothing to migrate, no second set of books.
- 1
Switch on the online store for your company
- 2
Choose which Tally items to show, hide or mark price on request
- 3
Add photos and display names, starting with your best sellers
- 4
Set payment (your gateway, COD or agreed terms) and share the shop link
Buyer’s checklist
What to look for in online store software
Whatever you choose, check these before you commit.
- Products built from your accounting items, not typed into a second system
- Guest checkout, so customers can order without creating an account
- An order page the customer can open again by link
- Payments to your own payment gateway, not held by the software company
- Cash on delivery and credit terms for buyers who already work that way
- Control over each item: show, hide or price on request
- Photos and readable names, with categories that match your stock groups
- Invoicing, GST and stock stay in your books, with nothing to reconcile twice
Plans
Simple yearly plans
- 14-day free trial on your own books
- 3-year term saves up to 25%
- Premium modules (catalogue, field force, price lists, store…) priced extra
Start free trialGet the price for your business
Compare all plans- Growth₹3,000/year + GSTBooks, reports, outstanding and sharing
- Pro₹5,000/year + GSTEverything in Growth, plus entries into Tally
- Pro+₹7,000/year + GSTEverything in Pro, plus e-invoice and e-way bill
Why Cashflow OS
Why use online store in Cashflow OS
- Built from your Tally itemsNo second product list to maintain; the shop starts from what you stock.
- Your money, your gatewayPayments go through your own payment gateway, or COD or agreed terms.
- Guest checkoutCustomers order without an account and get an order page by link.
- You choose what is publicHide items or show them as price on request.
- Tally stays the booksGST, invoicing and stock remain in TallyPrime, where your accountant keeps them.
- Try before you pay14-day free trial. The store is a module priced on top of the plan, + GST.
