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Field sales app checklist

Use this checklist when you evaluate a field sales app. Test each point with one of your own salespeople on a normal working day, not in the vendor's office.

Updated 2026-11-053 min read

Who this is for
  • Distributors with salespeople
  • FMCG and pharma companies
  • Sales managers
  • Owners choosing a sales app
  • Manufacturers with dealer networks
On this page 12

How to use this checklist

Give the app to one salesperson for a full day on their real beat. Sit with them for the first two hours. Mark each point as works, works with effort, or fails. An app that fails on order booking or rates is not worth considering, however good the reports look. The guide on sales force automation explains the wider idea behind these apps.

The salesperson's day

  1. Does the app open on a clear list of today's visits or customers?
  2. Can the salesperson see each customer's last order and outstanding before entering the shop?
  3. Does check-in capture location quickly, without several screens?
  4. Can a visit be recorded even when no order is taken, with a reason?
  5. Are notes and photos easy to add?
  6. Can the salesperson add a new customer met on the route, pending approval?
  7. Does the app work in Hindi or the language your team prefers?

Order booking

  1. Is the item list searchable by name, brand and code, with photos?
  2. Do rates fill automatically for this customer's price list or dealer type?
  3. Is GST calculated correctly by item and the customer's state?
  4. Can the salesperson see stock before promising?
  5. Can a ten-line order be booked in under three minutes?
  6. Can the salesperson change a rate, and if so, does it need approval?
  7. Can a past order be repeated with edits?

Collections and credit

  1. Can cash, cheque and UPI collections be recorded against the customer?
  2. Does the office see collections the same day?
  3. Are orders from customers over their credit limit flagged or held?
  4. Can the salesperson share a statement with the customer on WhatsApp?

Owner and manager controls

  1. Can each salesperson see only their own customers, not the company's accounts?
  2. Is there an approval step for orders, discounts or new customers?
  3. Can the owner see visits, orders and collections per salesperson for any day?
  4. Are route plans or beats easy to set and change?
  5. Is leave recorded in the same app?
  6. Can the owner see who used the app and when?

Connection to the books

  1. Do approved orders reach your accounting software without retyping?
  2. Is outstanding in the app the same as in the books, and how fresh is it?
  3. Are items, parties and rates read from your books, or kept separately?
  4. Can you export all visit, order and collection data?

Practical points and scoring

  1. How does the app behave with weak mobile signal? Does a half-booked order survive?
  2. Does it run smoothly on the cheapest phone your team uses, without draining the battery?

Point 29 deserves real testing. Many beats include markets with poor signal. If an order is lost when the connection drops, salespeople will go back to the diary.

Weight the sections by what hurts you most. For most distributors, order booking and connection to the books carry the most weight, followed by collections. If two apps score close, choose the one your salesperson preferred after the test day; adoption decides success more than features.

Write the scores down and share them with the salesperson who tested. If they disagree with a mark, find out why; they may have found a workaround or a problem you missed. Ask the vendor to answer every fail in writing, with a date if they promise a fix.

How Cashflow OS fits the list

For businesses on TallyPrime, Cashflow OS covers many of these points: a staff app with a "Today" screen, visit check-in with location, notes and photos, route plans and recommended visits, sales orders with lines and GST using price lists, collections, approval for frontline orders, and posting to Tally. Salespeople see items and their own customers only, and the app works in English and Hindi. Test it against this list during the 14-day trial. See the staff app.

Avoid these

Common mistakes

  • MistakeChoosing from the vendor's demo alone
    Do this instead

    Give the app to one salesperson for a full day on their real beat and mark each point works, works with effort or fails.

  • MistakeJudging by reports instead of order booking
    Do this instead

    If booking or rates fail, reject the app however good the dashboards look.

  • MistakeIgnoring weak-signal behaviour
    Do this instead

    Ask exactly what happens without signal and test it in the markets on your beat.

  • MistakeForgetting to remove access when someone leaves
    Do this instead

    Remove app access the same day a salesperson leaves, especially on personal phones.

Keep handy

Checklist

Field sales app checklist — 8 checks. Tick them as you go.

In Cashflow OS

How Cashflow OS helps

Cashflow OS puts your TallyPrime books on every phone in the team. Where it fits this topic:

01

A Today screen for salespeople

The staff app shows customers to attend, visits, orders and collections; visits check in with GPS location, notes and photos, and route plans suggest who to visit.

See Staff app
A Today screen for salespeople
02

Orders with price lists, posted to Tally

Sales orders carry lines and GST with price list rates, can need approval for frontline staff, and post to Tally.

See Sales orders to Tally
Orders with price lists, posted to Tally

Questions people ask

How many salespeople should test an app?
Start with one or two who are willing and representative of the team. Their feedback after a full week is worth more than a demo to everyone.
Should the app work without internet?
Ask the vendor exactly what happens without signal. Some keep a draft and send it later; others need a connection. Test it on your actual beat.
What does a field sales app cost to run beyond the subscription?
Count mobile data for each salesperson, a phone that runs the app smoothly, a few hours of training, and the office time spent approving orders and maintaining price lists.
Should salespeople use their own phones?
Many small businesses do this. If so, agree on a data allowance, ask that the app lock be switched on, and make sure access is removed the day someone leaves.
Can one app serve both salespeople and the owner?
It should. Salespeople need a simple daily screen; the owner needs summaries and approvals. Check that both views come from the same data, so nobody reconciles two systems.
Is location tracking necessary?
Location at check-in is usually enough to confirm visits. Continuous tracking raises privacy concerns and drains batteries; decide based on your need and tell your team.
How should I weight the checklist sections?
By what hurts you most. For most distributors, order booking and connection to the books carry the most weight, followed by collections.
What if two apps score about the same?
Choose the one the salesperson preferred after the test day. Adoption decides success more than features.

This page is general information for Indian businesses, not tax, legal or financial advice. Rules and rates change — check the official portals or your CA before acting.

Cashflow OS · works with TallyPrime

Put this into practice with your own books

Cashflow OS shows your TallyPrime ledgers, outstanding, GST views and reports on every phone in the team. Try it free on your own data, or let our Jaipur team walk you through it.

Start 14-day free trialBook a free demo